For creators, brands, and agencies
Find your strongest line. Make it your hook.
Scan your video to see what to move, cut, and rewrite before you post.
Flurra is the AI content intelligence platform for creators and businesses.
Now on the App Store
Take Flurra with you on iPhone.
Your ideaYour editYour next step
Find an ideaWriteEditPlanTrackLearn
Your footage. Your edit.
Make the video inside Flurra.
Start from your script or upload recorded clips. Review an AI draft, tighten speech, adjust captions and sound, then download your finished video.
Creator example · 0:42
From first clip to final cut
Your story.
Your creative control.
Bring that same energy to your next video. Flurra helps you shape the footage while keeping your voice at the center.
- 01Bring your footage
Upload clips and use your saved script as creative direction.
- 02Make the edit yours
Review your AI draft. Refine the cuts, captions, and sound.
- 03Take it to your audience
Export your video and plan the next post in Calendar.
One idea. A connected creative process.
Keep the story together, from inspiration to results.
Your script, video, planned dates, and published results belong together. Pick up the next step in Projects and Calendar.
- 01
Find an idea
Save an inspiration or a useful insight. Keep the starting point close to the work.
- 02
Write your script
Shape the opening and story in your voice, with your brand context beside you.
- 03
Edit your video
Bring your saved script into a video project. Add footage, refine the AI draft, and export.
- 04
Plan each post
Choose a date for each platform. Your script and video stay linked to the plan.
- 05
Track the result
Post in your social app, save its link, and record results separately for each platform.
A creative process that fits your work
For your voice, your brand, or your client roster.
For creators
Make more of your own ideas.
Find your angle, write in your voice, and edit the video you want to put your name on.
Explore creator tools →For brandsTurn your expertise into content.
Keep your brand context close to the scripts, videos, and results that shape your next post.
Explore brand workflows →For agenciesGive each client their own space.
Keep client voices, content, plans, and reports separate, with every workspace under one login.
Explore agency workspaces →Create across your channels
One place to create. Clear options for every platform.
Prepare content for your channels and bring what you learn back to Flurra. Connections and available tools vary by platform and plan.
FlurraIdeas → scripts → video → results
FlurraTikTokConnect & analyzePublish in your social appInstagramConnect & analyzePublish in your social appYouTubeConnect & analyzePublish in your social appLinkedInWrite, confirm & publishPersonal profile posts
TikTok
Instagram
YouTube
LinkedInDraft here. Publish in your app.
Write, copy, or export. Account connections for these platforms are still in development.
- X
- Threads
- Substack
Calendar dates are plans, not automatic publishing. TikTok, Instagram, and YouTube connections are read-only.
Our mission
Your voice.
A clearer path.
Flurra’s mission is to give creators and small marketing teams the clarity to build a meaningful presence online, without losing their own voice.
Good ideas deserve more than a blank page and a guessing game. We bring your brand story, content ideas, writing, planning, and performance feedback into one workspace, so you can spend more time creating work that connects.
See how Flurra puts this into practiceStart with your voice.
Your point of view, your experience, your brand. Give every idea a foundation that feels like you.
Make the next step clear.
Connect your ideas, writing, and content plan so a blank page becomes something you can act on.
Learn from the work.
Use feedback from your content to decide what to improve, what to try, and what to make next.
One scan, five decisions
Scan a video before you post: predicted hook strength and drop-off risk.
Flurra does more than grade one upload. It connects what happened in the video to what you should fix, write, schedule, track, and charge for next.
- 01
Scan
Drop in any short-form video, yours or one you admire.
A hook score and the moment viewers are most likely to leave.
- 02
Fix
Get specific edits, ranked by how much they should help.
One clear change to make before you post, not a vague grade.
- 03
Post
Write the next script from what held attention.
A plan built on your own results, tracked once it goes live.
Brain Scan Ultra
A better read on
what connects.
Go beyond the hook. Brain Scan predicts how your video may hold attention, stir emotion, and stay in memory, then turns those signals into feedback you can use before you post.
Explore Brain ScanAvailable with Ultra credits.
Personal brand, UGC, and TikTok Shop
The words behind the video, written with you.
Creator examples across brand deals, personal stories, and product demos. Bring your own point of view, then shape your next hook, script, and caption with Flurra.
- Personal brandFrom the video
New Italian market in Hyde Park.
Structure noteIntroduce the local find, show the food and shelves, and finish with a first bite.
- Personal brand
By @ad_kennylee
From the videoEvery ingredient counts.
Structure noteUse a familiar sandwich to make the point, then build the explanation one ingredient at a time.
- UGCFrom the video
Here's my argument.
Structure noteStart with the source on screen, speak directly to the viewer, and use examples to explain your point of view.
- TikTok Shop
By @mattadlerr
From the videoMelt on site.
Structure noteOpen with the product in action, show how it works, and close with a clear shopping call to action.
From scan to strategy
Every scan ends in a specific fix for your next video.
0
Diagnosis
Clear, but not specific enough to stop the scroll.
Your opening leads with a question instead of a claim. For Growth, viewers need a reason to stay before they think. Your strongest line shows up at 0:14 — move it to 0:03.
Specificity lowLength OKPace strong
From the blog
Good ideas. A clearer next step.
Practical ways to find your voice, plan your content, and learn from what you publish.
Product updates
Coming soon: Instagram publishing, comments, and messages
Direct Instagram publishing and tools to manage comments and messages are coming to Flurra. Create, post, and stay connected in one place.
1 min readRead articleContent strategy
How to Turn One Content Idea Into Three Short Videos
A practical guide for UGC, TikTok Shop, and solo creators: choose a topic, change the story format and visual presentation, then write a clear filming brief.
7 min readRead articleUGC and brand partnerships
How creators can promote Spritzy with Flurra
Explore creator promotion, UGC, and TikTok Shop opportunities for Spritzy, and how Flurra helps creators make stronger brand content faster.
6 min readRead article
One system for your whole workflow
Your idea deserves
a finished video.
Bring the idea, script, edit, planned posts, and results together. Start with your next piece of content.
Start creatingGet to know Flurra
Your content strategy,
connected.
Explore the tools for your work.
About FlurraExplore the AI video editorCompare plansWhat is Flurra?
Flurra is the AI content intelligence platform for creators and businesses. Connect ideas, scripts, AI video editing, planned posts, and results.
Does Flurra have an AI video editor?
Flurra's AI video editor turns your uploaded footage into editable short videos. Create an AI draft, review filler words and quiet gaps, refine captions and audio, and request changes in plain language. Choose vertical 9:16 or landscape 16:9 framing, preview the result, then download an MP4 to publish on your chosen platform. Editor access and AI usage depend on your plan.
Who is Flurra for?
Flurra is built for creators, brands, and agencies. Creators can write in their voice and edit short videos; brands can turn their expertise into content; agencies can keep client voices, work, plans, and reports in separate workspaces under one login.
Can Flurra help me create UGC for brands?
Yes. Flurra helps you write hooks and short-form scripts for UGC (user-generated content), including sponsored videos and paid ads. Start with a brand or product brief, add the key benefits and required wording, and shape the draft around your voice and call to action.
What kinds of UGC videos can I write?
Choose formats such as product demos, unboxings, testimonials, before-and-after videos, honest reviews, and problem-and-solution stories. Pick an angle yourself or let Flurra suggest one, then refine the script before you record.
How does Flurra help with content strategy?
Flurra connects audience and brand context with content ideas, script and post writing, a planning calendar, and performance feedback. This helps you decide what to make, develop the draft, and learn from what you publish.
Can I connect an edited video to planned posts and results?
Yes. Start a video project from a saved script, add a separate Calendar plan for each platform, then record the published post link and results. The original inspiration, script, video, and publications stay connected. Publish edited videos in your social app; Calendar dates are plans, not automatic publishing.
Can I use Flurra on the web and on iPhone?
Yes. Flurra is available at flurra.io and as an iPhone app. Available tools and connections can differ between the web and iPhone app.
Is there a free Flurra plan?
Quiet-gap cuts and filler-word removal are free and use no AI edits. The free plan also keeps your saved work available but does not include scans or AI generations. Paid plans start with a 14-day trial that requires a card. The pricing page lists current prices and usage limits.